Local SEO Guide

Set Up Your Google Business Profile

A step-by-step checklist to claim, optimize, and dominate local search in Pittsburgh. Copy the exact content below — no guessing.

Google requires manual verification (postcard to your business address, or phone/SMS). You must complete this before the listing goes live. This guide tells you exactly what to enter once verified.
1
Claim & Verify Your Listing
Go to business.google.com → Sign in → Add your business → Verify by postcard, phone, or email.
Pro tip
Search first to see if ClearTrack already has a listing (maybe an old address or duplicate). If it exists, claim it instead of creating a new one to preserve any existing reviews.
2
Business Information — Copy These Exact Values
Complete every field. Google rewards fully-filled profiles with higher rankings.
Core Info
Business Name
ClearTrack Property Cleanup (exact — no "Pittsburgh" or extra keywords)
Category (Primary)
Junk Removal Service
Category (Secondary)
Property Cleanup Service
Phone
Add your local Pittsburgh number
Website
https://cleartrack-5.polsia.app
Business Hours
Monday – Friday
8:00 AM – 6:00 PM
Saturday
9:00 AM – 4:00 PM
Sunday
Closed
Why this matters
Set your ACTUAL hours. Inaccurate hours are the #1 cause of negative reviews. If you offer same-day pickups, enable the "hours might differ" messaging and update seasonally if needed.
3
Service Area — Pittsburgh + Surrounding Communities
Define your service radius. This controls who sees your listing in local map results.
Cities & ZIP Codes to Add
Primary City
Pittsburgh, PA
ZIP Codes
15201, 15202, 15203, 15204, 15205, 15206, 15207, 15208, 15209, 15210, 15211, 15212, 15213, 15214, 15215, 15216, 15217, 15218, 15219, 15220, 15221, 15222, 15224, 15226, 15227, 15229, 15232, 15233, 15234, 15235, 15237, 15238
Surrounding Areas
Munhall, Homestead, West Mifflin, Braddock, Swissvale, Wilkinsburg, Edgewood, Forest Hills, Baldwin, South Park, Upper St. Clair, Mt. Lebanon, Bethel Park, Robinson Township, Moon Township
4
Business Description — Copy & Paste This
750 character limit. Lead with what you do and who you serve. No keyword stuffing — Google penalizes for that.
Description (750 characters)
ClearTrack Property Cleanup is Pittsburgh's go-to junk removal service for landlords, property managers, realtors, and homeowners. We handle everything from single-room cleanouts to full-property de-cluttering — fast, fairly priced, and done right the first time.

We serve all of Pittsburgh and surrounding Allegheny County communities. Same-day pickup available. No job too big or too small. Free estimates, upfront pricing, and we always clean up after ourselves.

Licensed, insured, and locally owned. We recycle and donate whenever possible — not just haul to the landfill.
5
Add Photos — At Minimum These 6
GBP listings with photos get 2.7× more clicks than those without. Upload high-quality images — they appear in search results.
Photo Checklist
Pro tip
Avoid stock photos. Google penalizes businesses using generic stock imagery. Use real photos of your actual team and trucks. Even a mid-quality smartphone photo beats a stock image.
6
Set Up Your Review Acquisition Strategy
Google reviews are the #1 local ranking factor and the first thing new customers read.
What to Do After Each Job
Goal
Target 10+ reviews within the first 30 days of going live. Businesses with more reviews rank higher in local pack and map results. More reviews = more visibility = more leads.
7
Pre-load Your Q&A
Pre-emptively answer common questions to control your brand narrative and save time.
Questions to Add Now
Q: Do you offer same-day pickup?
Yes, same-day and next-day appointments available. Call or book online to check availability.
Q: Do you recycle or donate items?
Absolutely. We partner with local donation centers and recycling facilities. We divert as much as possible from the landfill.
Q: Do you serve commercial properties?
Yes. We work with landlords, property managers, realtors, and businesses across Allegheny County.
Q: What forms of payment do you accept?
Cash, card, and check. Payment is due upon job completion.
Open Google Business Profile →

Once verified, share your GMB review link with ClearTrack so we can add it to the site for social proof.